How Instagram Ads Can Build Your Audience

With an estimated 400 million users, Instagram can be a powerful platform for small business advertising. Your audience is “always on” with mobile devices in hand, ready to engage with your brand at any moment. Instagram advertising gives you a whole new way to reach them with interesting content that grabs attention and drives conversions.…

What Facebook’s New Algorithm Means For Your Business’ Page

Facebook has long maintained its status as an important marketing tool for small businesses because it puts local businesses on the same playing field as international conglomerates. In the past, million-dollar budgets were needed to produce advertisements and syndicate them across various media sources. Facebook transformed this traditional paradigm with its straightforward algorithm that simply…